Average Price of 20 Million KRW per 3.3㎡ at 'Sewoon Prugio Hericity Apartment', Outstanding Price Competitiveness

The ‘Sewoon Prugio Hericity Apartment,’ scheduled to be supplied in the Sewoon District later this month, has recently been notified by the local government of an average price of around 20 million KRW per 3.3㎡, drawing attention as it is expected to be offered at a highly competitive price.

On the 23rd (Friday), Jung-gu Office in Seoul informed that the average price per 3.3㎡ for this complex was approximately 29 million KRW following the price review. As of March this year, the average apartment sale prices in Seoul overall and Jung-gu (source: Real Estate 114) are 37.16 million KRW and 34.45 million KRW respectively, both well above 30 million KRW, making the 20 million KRW range price an irresistible figure for potential buyers. According to a sales official from Daewoo E&C, “For the exclusive 24㎡ type, which corresponds to the old 11-pyeong size, the minimum sale price is expected to be in the 200 million KRW range.”

Industry experts are also showing great interest in these results. They say that offering such prices in the heart of Seoul is akin to winning the ‘lottery.’ Especially considering that the complex boasts a quadruple station area with convenient access to Lines 2, 3, 4, and 5, and is located right behind Seoul’s largest central business district (CBD), this price competitiveness is regarded as even more valuable.

One real estate expert commented, “In today’s market, where transactions in major areas of Seoul can reach up to 100 million KRW per 3.3㎡, a price in the 20 million KRW range in a prime location within the Four Great Gates area is practically like winning the ‘lottery.’ Considering that the value of this complex will rise significantly after the completion of the Sewoon Redevelopment Promotion District project, this price competitiveness stands out even more.”

In fact, the ‘Sewoon Prugio Hericity Apartment’ has attracted early attention not only for its price competitiveness but also for its excellent location and future value.

First, it is within walking distance to Euljiro 3-ga Station, Euljiro 4-ga Station, and Chungmuro Station, and is directly connected to major roads such as Euljiro, Changgyeonggung-ro, Jongno, and Chungmuro, allowing quick access to any area in Seoul.

Being adjacent to the CBD also offers the advantage of a fast commute. The CBD is the city’s core area where finance, commerce, and service facilities are concentrated, providing easy access to various amenities, enabling not only proximity to work but also a convenient lifestyle.

Additionally, the ‘Sewoon Prugio Hericity Apartment’ is well-equipped with cultural facilities and natural environments. It is located at the center of palace and royal tomb culture, including Jongmyo Shrine, Changgyeonggung Palace, Changdeokgung Palace, and Gyeongbokgung Palace, and representative cultural facilities such as Myeongbo Art Hall, Sewoon Hall, and Daehan Theater are within walking distance. Moreover, pleasant natural environments like Cheonggyecheon Stream, Namsan, and Namsangol Park are nearby.

Furthermore, the living infrastructure is abundant. Shopping facilities such as Lotte and Shinsegae Department Stores, Myeongdong, and Dongdaemun, as well as top-tier medical facilities like the National Medical Center and Seoul National University Hospital, are easily accessible. Administrative facilities including City Hall, Jung-gu Office, and Jungbu Police Station, as well as educational environments such as Chungmu Elementary School, Deoksu Middle School, and Dongguk University, are also well established.

The value increase due to the Sewoon District urban regeneration project is another notable advantage. It is the last large-scale development remaining within the Four Great Gates area of Seoul, giving it rarity, and once the redevelopment project is completed, the area will be transformed into a complex district where residential, office, and commercial facilities coexist. In particular, Zone 6-3 already houses the Eulji Twin Tower, where Daewoo E&C and BC Card headquarters are located, and the adjacent Zone 6-3-3 is also planned to be supplied by Daewoo E&C with officetels and urban lifestyle housing, forming the Daewoo Town including Zone 6-3-4 where the ‘Sewoon Prugio Hericity Apartment’ is located.

Moreover, according to a sales official, the ‘Sewoon Prugio Hericity Apartment’ to be supplied this time is not subject to a mandatory residence period, offering investment merits as tenants can rent it out immediately after moving in.

Meanwhile, the ‘Sewoon Prugio Hericity Apartment’ will be located in the Jung-gu area of Seoul, and the units to be supplied this time are 281 general sale apartments with exclusive areas ranging from 24 to 42㎡. A cyber model house is scheduled to open early this month.

This content was produced with the assistance of AI translation services.