K Shopping Launches Mobile Live Honest Review Show 'Kim & Eom'
[Asia Economy Reporter Lim Chunhan] K Shopping announced on the 2nd that it will launch a mobile live review show called ‘Kim & Eom.’ Kim & Eom features MDs who plan home shopping products and PDs who produce broadcasts appearing directly to provide honest product reviews.
The two hosts, as product experts, share candid opinions including actual user reviews, pros and cons, and communicate with customers in real time. They will also showcase various aspects such as actual experience videos filmed while using the products sold, sharing reviews from K Shopping consumers, product demonstrations, and mukbangs.
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In the first broadcast, viewers can see real reviews of various products including hair loss shampoo, disinfectant wipes, pillows, squid, and collagen. Kim & Eom can be watched on the K Shopping mobile app every other Friday at 3 PM starting from the 2nd.
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