Premium Residential Facility Leading Consumer Blue Chip ‘Pomizok’... Spotlight on ‘Anyang Dior Nine’

[Perspective view of 'Anyang Dior Nine,' the first high-end residential facility introduced in Anyang City]

The real estate industry is experiencing a boom in luxury residential facilities as it pays attention to the consumption trends of the For Me (FOR ME) group.

The For Me (FOR ME) group refers to people who invest generously in themselves, derived from the first letters of the English words for health (For health), single (One), leisure (Recreation), convenience (More convenient), and expensive (Expensive). They tend to spend boldly without much concern for the amount if it enhances their satisfaction. They willingly open their wallets to take personal training courses costing millions of won for health or to purchase high-end luxury bags.

Recently, luxury residential facilities targeting the For Me (FOR ME) group have been receiving positive responses in the real estate market. There is a growing preference for residential facilities that can enhance living convenience and value, even if the price is somewhat high.

In fact, ‘The Raum Penthouse’ supplied in Jayang-dong, Seoul, had a minimum sale price of 1 billion won at the time, which some criticized as somewhat expensive. However, it attracted attention by selling all units within three months with a highest competition rate of 7.67 to 1. This complex drew high interest by planning not only a luxurious exterior but also various resident communities and hotel-style concierge services. Such special residential merits beyond the price are considered the main reason for the excellent sales results.

As the popularity of luxury residential facilities rises, market prices are also showing significant increases. According to KB Real Estate, the market price of the 84㎡ exclusive area in ‘Trimage’ in Seongsu-dong, Seoul, was 2.765 billion won last month, up 415 million won from the beginning of this year, and the 99㎡ exclusive area in ‘Tower Palace Phase 2’ in Dogok-dong also rose by 300 million won during the same period. These complexes are regarded as epitomes of luxury residential facilities in Korea and are equipped with premium residential services for residents.

Meanwhile, a complex planning to offer first-class hotel-grade community and concierge services, which are rarely found even in general luxury residential facilities, is about to be launched, attracting attention. ‘Anyang Dior Nine,’ located in the center of Anyang, is the protagonist and is raising expectations as the first high-end residential facility introduced in Anyang City. ‘Anyang Dior Nine’ is planned to have up to 25 floors, consisting of three buildings, with commercial facilities and community spaces included.

‘Anyang Dior Nine’ is supplied at the site of the post office intersection, a core location in Anyang City, which is a key area in the metropolitan area.

Nearby are Anyang’s representative commercial districts such as Anyang 1st Street, Lotte Cinema, and E-Mart, as well as hospitals, pharmacies, and banks, securing abundant living infrastructure. It also offers convenient access to Costco, IKEA, and Lotte Outlet near KTX Gwangmyeong Station.

Additionally, Anyang Station on Line 1 is located within a 1 km radius, allowing residents to enjoy a wide living area. A new Anyang Station on the Wolgot-Pangyo Line is scheduled to be established about a 5-minute walk away, which will greatly improve access to Seoul, including Gangnam, once opened.

The nearby Anyang Administrative Complex Town is scheduled to be completed in 2024, and various residential redevelopment projects are actively underway, so a more pleasant environment is expected by the time residents move in.

The complex will also feature community spaces named ‘Dior Nine FLEX 5,’ themed around five concepts. Plans include the first outdoor infinity pool in Anyang residential facilities, outdoor jacuzzi, kids pool, guest house, fitness center, G.X room, screen golf, one-person office, studio, private party lounge exclusive to residents, and personal safes, creating a high-quality community facility.

Residential services are being prepared at a luxury hotel level. Residents of ‘Anyang Dior Nine’ will be able to use services such as restaurant reservations, food delivery, repair services, and medical services, with reservations made more safely and contactlessly through the application ‘Apartner.’ Additionally, residents will enjoy private benefits and promotions using an exclusive membership card provided only to them.

The complex will include a commercial facility called ‘Pantheon Square,’ where residents can shop and enjoy leisure activities without leaving the complex. Currently, well-known key tenants are in the process of moving in. Various events will be regularly held at ‘Pantheon Square’ in the future, promising to delight residents’ eyes and ears.

An industry expert said, “As more consumers like the For Me (FOR ME) group prioritize their happiness over the amount of money and social atmospheres such as work-life balance change, luxury residential facilities seem to be gaining more attention.” He added, “Especially in newly launched complexes, the highest level of facilities and services are often introduced, so those considering living in luxury residential facilities should take an interest and look into them.”

Meanwhile, the model house for ‘Anyang Dior Nine’ will be located at 895-5 Hogye-dong, Dongan-gu, Anyang City, near Beomgye Station on Line 4.

This content was produced with the assistance of AI translation services.